iZaap Technologies
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Search Engine Marketing Optimization

SEARCH ENGINE MARKETING OPTIMIZATION

Search Engines help to attract more traffic to those websites that are listed at the top

Well this has always been the verity; however what was once a fairly easy task of optimizing web pages for top ranking among the most popular search engines has turned out to be a difficult practice requiring research, analysis, and lot of hard work.

Search engine marketing companies and web design firms outsource your projects & save up to 70%. iZaap Technologies does it for you when it comes to power the traffic that flows to your websites. Browsing a Search Engine is the first step your potential client would take and iZaap Technologies assists you in bringing your site to the top ranks in the major Search Engines, most economically and effectively. We provide Search Engine Positioning Ranking Optimization Services Specialist SEO from Chennai India, Chicago USA.

iZaap Technologies utilizes search engine optimization research and technology for top search engine placement. We have experience in search engine marketing services to improve your search engine ranking.

iZaap Technologies makes your online presence accessible-to-market. Amid the explosion of information availability, we ensure your organizations 'findability'. .

Search Engine Marketing can be segregated into two types -

  • Organic SEM (Non paid cost effective way)
  • Paid SEM (Paid by different Revenue models like Pay Per Click, Pay per Sale etc.)

Search Engine Marketing is categorized on the basis of two types of Website:

  • Static Sites Promotion (html pages)
  • Dynamic Sites Promotion (.asp, .php, .jsp etc.)

Static sites are sites with simple html pages and easy to promote as compared to dynamic sites which have database driven pages. Both of them need different approach for promotion. We, at iZaap Technologies promote static as well as dynamic sites. Dynamic sites, however, require some extra efforts.

R&D for keywords(Key phrase Development)?
We identify the keywords that correspond to a website's theme including phrase popularity and optimize them to improve your website ranking.

  • Initial keyword planning and research.
  • Customized keyword analysis to define the best suited key phrases for your business. Up to 10 keywords are included.
  • Site Standing Analysis (includes reviewing competitions rankings and keywords used)
  • Complete optimization of existing meta-tags, HTML and javascript on index page.

Free and Paid Search Engines and Directory Submissions

  • By registering your organization with 'hand picked' industry specific directories and search engines, we make the potential customers aware of your organization.
  • Hand submissions to the top search engines & directories using the most up to date submission methods.
  • Category selection for each directory.
  • Search engine submission confirmation reports as well as email and phone assistance if needed.
  • Multiple URL Submission to Major search engines and directories.
  • Indexing of your site by local directories, portals and directories specific to our industry.
  • Follow-up submissions to keep your listing highly ranked.
  • Paid Submission to MSN, Yahoo etc

Monitoring, Analysis and Report Generation
To carry on with top ranking of your website, we remain watchful and continue to perk up and advance our optimizing tactics by analyzing log files and various other methods.

  • Evaluation of server file logs for search engine activity.
  • Monitor your positions & resubmitting for ongoing promotion.
  • Readjusting dropped rankings and keeping you informed with regular reports.
  • Checking & fixing Broken links, broken images, Orphan files and images.
  • Paid Submission report.
  • Ranking report every 2 months (bi-monthly). Detailed ranking reports showing your new and greatly improved positioning.

In-depth Traffic / Log report every month

RECENT WEBSITE

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OUR METHODOLOGY

  • Business Process Review
  • Detailed quote and project map
  • Legacy integration and migration
  • Thorough Testing
  • Training and Support
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